Case Study for Seeds of Caring Seeds of Caring is a Columbus, Ohio–based 501(c)(3) that…
Case Study: New Atlantic Holiday Program
Case Study for New Atlantic Holiday Program
New Atlantic is a full-service general contractor specializing in construction management, design-build, and pre-construction services. Known for its commitment to quality, innovation, and people-first values, New Atlantic has built a culture where employees feel appreciated and recognized. For the fifth consecutive year, they partnered with us to create a branded holiday gift store—making it easy for team members to choose gifts they’ll truly enjoy, while reinforcing company culture.
Opportunity
New Atlantic wanted a holiday gifting solution that:
- Shows genuine appreciation for their employee
- Offers flexibility and choice instead of one-size-fits-all gifts
- Reflects the New Atlantic brand and values through curated, high-quality items
- Simplifies logistics and ordering for leadership
- Could be repeated and refreshed annually without reinventing the wheel
Solutions
Custom Holiday Gift Store
For the past five years, we’ve designed and managed a branded online store exclusively for New Atlantic employees, stocked with seasonal gift options. Employees can log in, browse, and select the item that best suits them—making the gifting process personal and meaningful.
Curated Merchandise
Each year, the store features premium apparel, lifestyle items, drinkware, and accessories carefully selected to strike a balance between quality, variety, and budget.
Seamless Management
We handle everything—store build, product sourcing, order management, and fulfillment. This consistency year after year frees the New Atlantic team from administrative burden during a busy season and ensures every employee receives a thoughtful, on-time holiday gift.
Approach
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Employee-Centered Design: Every detail of the store was built with the employee experience in mind—clean navigation, easy checkout, and a curated gift selection to make the process enjoyable.
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Fresh, Seasonal Variety: Each year, we update the assortment with new apparel, accessories, and lifestyle items so employees look forward to fresh options while still recognizing the program’s consistency.
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Brand Consistency: Products are carefully selected to reflect New Atlantic’s values and brand identity, focusing on premium quality.
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Seamless Management: From sourcing to customer service to fulfillment, our team manages every detail so HR can focus on their people—not logistics.
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Scalable Framework: After five years of proven success, the store model is ready to adapt for future holidays, special occasions, or even year-round recognition programs.
Impact
- Five Years Strong – A proven, repeatable solution that employees now look forward to every holiday season.
- Personalized Experience – Employees appreciate the ability to choose a gift that suits their lifestyle and tastes.
- Stronger Company Culture – The gift store reinforces New Atlantic’s values of care and respect for their team.
- Streamlined Logistics – Leadership saves time by outsourcing all gift program operations, from setup to delivery.
- Scalable Model – The store can evolve with fresh product assortments each year while maintaining brand consistency.
Client Testimonial
Outreach Promos transformed our Employee Storefront experience. They eliminated the headaches of inventory management, cost waste, and logistical challenges, making the entire process seamless. When New Atlantic needed a smarter solution for our Christmas gifts, we turned to Outreach Promos again. No more hauling gifts around or fielding complaints about one-size-fits-all presents. Based on the success of our storefront, they were the clear solution, and they delivered.
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