B.I.G. Show Archives
3-8-20 “Intro to the B.I.G. Show/Marketing & Branding” 3-22-20 “Protecting Small Businesses”
Branding to Cheer For: How to Turn Customers into Fans
You don’t have to be a sports team to have fans. If something, anything exists, chances are there’s a fanbase for it. When it comes to marketing, the focus of a business is to generate customers. What we’re here to talk about is a style of marketing that turns your customers, your audience, into a crowded […]
How Small Business Owners Can Build an Effective Team
Five Lessons to Help Small Business Owners Build an Effective Team There are a number of factors that lead to a business’s success – great solutions, a well-developed strategy and access to capital to name a few. While these are all important, I believe the biggest driver of success is none of these – it […]
Four-Hour-a-Week Marketing Tactics for Small Businesses
Marketing is critical to connecting your business’s brand and solutions with target customers. Every business, no matter how big, has to invest in marketing to grow. However, the reality is that small businesses struggle to be consistent and understand the value of spending on marketing. Marketing a business is not easy. It takes time, talent […]
Website Redesign Best Practices To Know
If your website redesign keeps getting pushed back, your small business is missing out on potential customers. Small business owners have the difficult task of prioritizing what investments should be made to make their businesses succeed. If a small business hopes to see results from digital marketing tactics or any other promotional activities, they’d better […]