4 Ways to Refresh Your Brand

Is your brand as dull and passé as 2017? The start to a new year is a good time to refresh your branding, and we’ve got four easy and cost-effective tips to getting started. For many of us, the start of 2018 brings an air of excitement and opportunities. Optimism for growth and success abounds […]
5 Ways to Make the Most of Your Holiday Downtime

Things can get a little bit slow around the holidays. But that’s not an excuse to let your productivity lag! Here are five ways to take advantage of any slowdowns this holidays season. For many companies—excluding, of course, retail—business slows down during the holidays as people take vacations and defer new decisions on purchases for […]
5 Business Lessons to Learn from the Cleveland Indians’ Success

The Cleveland Indians experienced a historic run of success in 2017. It didn’t happen by accident. Here are five lessons businesses can learn from the Indians and apply to their own operations. As we begin the 2017 Major League Baseball Playoffs, the Cleveland Indians are the favorites to take home their first World Series title […]
Hiring a Marketing Firm: 4 Things to Ask

Entrepreneurs often feel a lot of pressure to do everything themselves, but there’s no need to be a hero. Acquiring the services of an outside firm can be the right move. Here are four questions to ask when looking at bringing in outside marketing company. Many small business owners try to take on graphic design, […]